There was a time in London, when the so-called class divide would have prevented anybody from liking both beer and classical music. Beethoven was supposed to be enjoyed with a glass of wine, while beer was for folkies and rockers. This barrier is happily a thing of the past as thousands, this month, will happily browse through craft beer stalls in Kensington before heading off across Hyde Park for some expertly played Brahms (and maybe some Liszt!)
Orchestral arrangements of the massive Quincy Jones back catalogue will be supported by piano sessions from Jamie Cullum and a swing through the repertoire of Brazilian popular song. There will be additional recitals in Greenwich and Camden as the BBC seeks to break out of the confines of South Kensington.
Pegg and director Jason Lin (Fast and Furious) have taken the radical step of questioning the altruistic motives that lie behind the Federation and space exploration as a whole. Iris Elba plays a rogue Federation soldier, morphed beyond recognition by his time in deep space. As he challenges the crew of the Enterprise, Kirk, Spock and Dr McCoy find themselves having to right internal wrongs before facing their common foe.
The area is cool, spacious and calm and the checkout, surprisingly efficient. Masala Zone are on a mission to re-educate the palate of Londoners and their main weapon is the humble Thali. This traditional combo of curry, vegetables and rice replaces a lot of the fatty meat and claggy sauces with pulses, grilled meat and zesty marinades, giving the dishes an authentic Indian street vibe.
Thousands of craft beer tastings, expert panels, hearty food and great live music will all combine over four days to make the festival a memorable one. You get a special glass with which to wander around the Olympia sampling all that fizzy goodness. There’s a family room for the kids and plenty of souvenirs to take home.